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Delbrook Plumbing
A service-business website for Delbrook Plumbing focused on turning local traffic into booked calls. The design emphasizes immediate trust, clear service coverage, and prominent quote actions for homeowners across the North Shore and Vancouver.
PlumbingLead GenerationLocal Services

Business Goals
Lead Generation Focus
- •Drive more phone calls from urgent plumbing searches
- •Capture quote requests for renovations and larger jobs
- •Build credibility with local homeowners before first contact
- •Make service coverage areas obvious above the fold
Homepage Strategy
Conversion Elements
- •Strong hero message centered on speed and reliability
- •Primary call-to-action for quote requests
- •Secondary path to browse completed projects
- •Trust badges highlighting licensing, experience, and family ownership
Local Positioning
- •North Shore messaging placed prominently in the hero
- •Service areas including North Vancouver, West Vancouver, Lions Bay, and Downtown Vancouver
- •Copy tailored to residential plumbing pain points and response time expectations
Design System
The interface uses a dark navy foundation with warm gold accents to balance professionalism and urgency. Large typography, restrained navigation, and a clean CTA hierarchy keep attention on contacting the business quickly.
Outcome
This project demonstrates how a straightforward local-service website can feel premium without losing clarity. Every major section supports one of three actions: trust the business, understand the service area, or request service immediately.